We build
great brands
At Canyon we focus on understanding our clients, their customers and their dynamic marketplaces to build distinctive and compelling brands.
Successful brands have a powerful impact. We combine the science of brand strategy with beautifully crafted executions to identify a brand’s purpose and integrate it into a strong, favourable and unique brand identity that truly connects with audiences.
Services
Brand Strategy
It all happens in the blink of an eye. Great brands stand out, but more importantly, they stand for something. At Canyon we build great brands with a combination of the very best strategic understanding and creative insight.
Brand Naming
What to name your product or company is the single most important marketing decision. At Canyon we have a naming process that generates simple, relevant, accessible, registrable, trademarkable names, that are always memorable.
Brand Identity
How a company presents at its every touch point, is how a company is perceived – professional, relevant, edgy, successful. At Canyon, creating the right perception in any medium – from building exterior, to web presence, to print – is our specialisation.
Brand Communication
Brands don’t live, influence, and transact inside brand guidelines. At Canyon we recognise that brands do business through every point of communication and we create strategies accordingly.
Brand Positioning
From time-to-time even the greatest brands, products, and services demand a makeover – a new look – a breath of fresh air. This approach is what Canyon’s reputation has been built on.
Brand Experience
Creating campaigns across every touchpoint. Includes production, art direction, photography and digital. If it’s relevant to the brand promise and experience then it should share the brand story – boldly, proudly, artfully.
Awards
Better Future Melbourne Design Awards 2023
1 GOLD 10 SILVER
Better Future Australian Design Awards 2023
3 GOLD 6 SILVER
Better Future Government Design Awards 2023
3 SILVER
Better Future Berlin Design Awards 2023
3 GOLD 2 SILVER
Better Future New York Design Awards 2022
4 GOLD 2 SILVER
Better Future Melbourne Design Awards 2022
3 GOLD 9 SILVER
Better Future Melbourne Design Awards 2020
4 GOLD 2 SILVER
Studio
